Social role theory provides a framework to help understand the complexity of gender in the
political sphere. We demonstrate how SRT both helps to explain extant research findings …

Female candidates face a messaging challenge. There is a strong association between
masculinity and political leadership. Stressing masculinity can result in a likability backlash …

Popular press articles have asserted that those with certain political orientations are less
likely to wear face masks during the COVID‐19 pandemic. We propose that this relation is …

What influences political behavior more--one's gender or one's gendered personality traits?
Certain gendered traits have long been associated with particular political leanings in …

This study synthesizes two theoretical literatures to explain gender differences in Twitter
usage and effectiveness among US Congressional candidates. The first suggests that …

Extant scholarship offers conflicting conclusions about whether female candidates
emphasize feminine or masculine stereotypes in campaigns. We suggest that female …

An implicit assumption underlying the gender stereoty** literature is that female
candidates have an advantage in local elections. Two factors motivate this assumption. First …

The relationship between gender and leadership is an understudied aspect related to
populism although female leaders of right-wing populist parties do not conform with the …

This research examines the impact of gender on gubernatorial and senate candidates' issue
prioritization. I argue that women running for statewide office prefer to play against gender …

Current scholarship offers conflicting conclusions about whether female candidates have a
feminine advantage or a disadvantage. Previous work does not consider whether voters …