Abstract Recommender Systems (RSs) are software tools and techniques providing
suggestions of relevant items to users. These systems have received increasing attention …

Recommender systems aim at solving the problem of information overload by selecting
items (commercial products, educational assets, TV programs, etc.) that match the …

To increase brand awareness, there is no doubt that advertisement can pave the path. This
is due mainly to its impact on buyers' decisions and is regarded as advertisement …

How to effectively and less-intrusively deliver the advertising message by spatially replacing
regions with advertisements in a period of exposure time for sports videos has been known …

We design and implement a personalized target advertisement (PTA) system in IPTV using
ontology-based semantic relations between IPTV program and advertisement. In the PTA …

Today's media environment is characterized by the convergence of different media. In such
a media environment, consumers perceive advertisements and interact with brands by …

Experience has proved that interactive applications delivered through Digital TV must
provide personalized information to the viewers in order to be perceived as a valuable …

Today's media environment is characterized by dramatic changes. For brand
communication, it is more difficult than ever to reach consumers. Notably though, despite all …

Recommender systems aim at solving the problem of information overload by selecting
items (commercial products, educational assets, TV programs, etc) that match the users' …

Considering the continuously increasing availability and accessibility of multimedia contents
via social networking sites, our research addresses how to monetize the social multimedia …