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Should B2B start-ups invest in marketing?
Start-up firms play a major role in the economy, with B2B start-ups often develo** new
technologies and offerings to business customers that incumbent firms do not provide …
technologies and offerings to business customers that incumbent firms do not provide …
Product-Form Strategy and the Macro Structures of Service Ecosystems
Recent conceptual advances in macromarketing suggest that to understand the service
ecosystem, we need to study the interactions and interconnectedness at different levels …
ecosystem, we need to study the interactions and interconnectedness at different levels …
Strategies Leaders of Small Businesses Use to Develop and Implement Succession Plans
SDAS Prix - 2024 - search.proquest.com
The lack of succession plans can lead to organizational knowledge loss. Small business
leaders are concerned with succession planning, which can lead to company closures …
leaders are concerned with succession planning, which can lead to company closures …