Atmospheres are experiences of place involving transformations of consumers' behaviors
and emotions. Existing marketing research reveals how atmospheric stimuli, service …

Studies on affect and affective atmospheres have been a topic of increasing interest in
marketing, particularly in the management of consumption and retail spaces where service …

Despite substantial research focusing on retail atmospheric elements and the creation of
social atmospheres, a holistic theory of atmosphere addressing consumer heterogeneity …

Whereas stadium tourism is a growing area within sports tourism, football stadium tourism
remains underexplored. Existing research largely focuses on match-day or heritage …

Adopting a documented introspective perspective, this paper explores the nature and
meaning of felt atmospheres at a site of darkest tourism-a former concentration camp. It uses …

Using Exarcheia, a neighbourhood in Athens, as our research context, we identify an
oppositional atmosphere that is encouraging a major growth in anarcho-tourism to the area …

This paper explores the complex phenomenon of atmosphere. More specifically, how
atmosphere (s) is produced and consumed in the context of tourism. Interdisciplinary in …

Purpose Atmospherics is undoubtedly a multi-sensory concept, despite mostly being studied
on a sense-by-sense basis by architects, sensory marketers and urban designers alike. That …

This paper develops the Möbius strip as an 'ordering theory'(Sandberg and Alvesson, 2020)
that brings CCT studies into dialogue with mainstream marketing approaches. The aim is to …

This paper investigates how multiple stakeholders understand and navigate the
interrelationship between past, present and future time-frames through what is termed omni …