Purpose Following the continued development of transformative service research and the
prevalence of the service-dominant logic in services marketing literature, increased …

Cognitive computing is ushering in the fourth industrial revolution through its promises of
improved accuracy, scalability and personalisation. Therefore, business-to-business (B2B) …

The “digital divide” refers to societal-level inequalities of digital access, capabilities, and
outcomes. To explore how the digital divide affects customers experiencing vulnerability …

Purpose The purpose of this study is to explore the interactions between commuters with
disabilities and transport services providers and to contribute to a better understanding of …

As an increasingly important paradigm in the services domain, transformative service
research (TSR) emphasizes the need for improving the well-being of entities inside and …

This paper draws on the ethics of care to investigate how citizens grappled with ethical
tensions in the mundane practice of grocery shop** at the height of the Covid-19 …

Purpose This paper aims to explore the intersection between service and social innovation,
using a service-dominant logic (SDL) ecosystem approach to analyze how service …

ABSTRACT A disparate collection of knowledge on the well‐being of low‐income
consumers presents difficulties for both academics and practitioners. This review article …

Page 1 Pauline Maclaran Andreas Chatzidakis Gendered Marketing EE Elgar 3.95
GENDERED MANAGEMENT 4.95 Page 2 Gendered Marketing Page 3 GENDERED …

This article considers the concept of heterotopia in shared tourism accommodation. Based
on an auto-ethnographic account and interviews with 27 hosts and guests of Airbnb shared …