Nowadays the pace of production and consumption is reaching environmentally
unsustainable levels. In this regard, the great technological advances developed in recent …

Consumers have become more and more concerned with environmental deterioration's
adverse impact on human beings and their purchasing preferences have gradually shifted …

Current environmental crisis calls for new sustainable materials and products. Mycelium-
based materials are grown by fungi onto solid ligno-cellulosic substrates and are promising …

In order to fully understand the overall evaluations and sentiments of green products by the
Chinese public, and comprehensively enhance the public's awareness of green …

Using the perspective of microfoundations, this article discusses the role that cooperation
and technological orientation play on innovativeness. We place special emphasis on the …

Plastic pollution is a global environmental crisis that poses a huge threat to the health of
people and marine ecosystems worldwide. A significant source of plastic pollution is …

Promoting the formation of the green lifestyle (GL) is a crucial step in achieving
comprehensive green transformation of urban economic and social development. The …

This research aims to examine how green extrinsic and intrinsic motivations individually and
jointly affect green purchase intention and actual behavior, drawing on the integration of self …

Green products result from innovations aimed at designing products that cause less
environmental harm, but they often come at a higher cost or are perceived as less effective …

The escalating demands for last-mile delivery services have reached unsustainable levels
with the fast expansion of e-commerce. Encouraging users' switching intention to use …