Purpose The purpose of this study is to integrate and synthesize the Islamic marketing
literature, understand the phenomenon and related concepts and provide suggestions for …

An empirical study on non-Muslim’s packaged halal food manufacturers: Saudi Arabian
consumers’ purchase intention | Emerald Insight Books and journals Case studies Expert …

Purpose The purpose of this paper is to investigate the relationship between subjective
norms (SNs), attitude (ATT) and perceived behavioral control (PBC) in predicting intention to …

Purpose The present research extends the existing literature of halal tourism and Muslims'
travel decision-making by applying information-seeking models and the planned behavior …

This study aims to analyze the influence of halal label and personal religiousity on consumer
purchasing decisions on food products in Indonesia. Data were collected through …

Theory of Planned Behaviour (TPB) has become a prominent theory in describing the
relationship between attitude and behaviour. TPB utilizes attitudes, subjective norms and …

Purpose This study aims to reveal how consumers and shoppers are negative toward
alcohol, animal fat, producers and certification issues concerned with halal cosmetics …

With the rise in the population of Muslims globally, the issue of halal products is becoming
increasingly important. The fact that consumers prefer halal products and demand more of …

India is an emerging market for halal products and services. However, few researchers have
attempted to study the factors which lead to consumers' loyalty towards halal cosmetics. This …

Purpose–The purpose of this paper is to advance enviropreneurial orientation (EO) as a
new internal driver for green supply chain practice adoption. Because manufacturing supply …