In many everyday situations, our senses are bombarded by many different unisensory
signals at any given time. To gain the most veridical, and least variable, estimate of …

Sound symbolism refers to an association between phonemes and stimuli containing
particular perceptual and/or semantic elements (eg, objects of a certain size or shape) …

Out of all the human senses, touch is the one that is most often unappreciated, and
undervalued. Yet, the surface of the human body, the skin, is actually one huge sheet of …

In this article, the evidence demonstrating the existence of a variety of robust crossmodal
correspondences between both sounds (phonetic speech sounds, tones, and other …

Western participants consistently match certain shapes with particular speech sounds,
tastes, and flavours. Here we demonstrate that the “Bouba-Kiki effect”, a well-known shape …

A growing body of empirical research now demonstrates that people associate different
basic tastes and taste words with specific packaging shapes. While it may be obvious that …

Many studies have documented that people match a variety of tastes, aromas, and flavours
crossmodally to other sensory features, such as abstract shapes, names, and speech …

Humans live in a perceptual world. All of humanity's accomplishments, from agriculture to
space travel, depend on us being able to interact with the world through seeing, feeling …

Taste perception results from integrating all the senses. In the case of audition, research
shows that people can associate certain auditory parameters (eg, pitch) with basic tastes …

In this article, the rapidly growing body of research that has been published recently on the
topic of crossmodal correspondences that involve auditory and gustatory/flavor stimuli is …