Food packaging maintains the food safety and ensures the quality of food throughout the
supply chain. Both are achieved by the protective function of the packaging against negative …

Background The recent rise in awareness of safe food and changing consumer attitudes
have brought many innovations in packaging technology. Consumers are increasingly …

Research regarding consumers' perception of and willingness-to-pay for alternatives to
conventional plastic packaging reveals an ambiguous picture. On one hand, consumers are …

The excessive production and consumption of plastic has serious consequences on the
environment and human health. The reduction of plastic has therefore become a major …

Consumers play an important role in the market penetration of environmentally-friendly food
packaging because it is they who decide whether or not to buy a particular product. The …

The concept of circular economy has been ubiquitous over the past five years and has been
steadily gaining a consensus as a new paradigm. Circular economy covers a wide spectrum …

The study aims to examine the impact of socio demographic, marketing mix and
greenwashing variables on the green purchasing intention (GPI) of Generation Z (Gen Z) …

Consumers are increasingly concerned about the environmental consequences of
packaging. Businesses are under pressure not only from consumers but also from …

The demand to develop and produce eco-friendly alternatives for food packaging is
increasing. The huge negative impact that the disposal of so-called “single-use plastics” has …

Packaging sustainability concepts have co-evolved with the increasing incorporation of the
principles of sustainable development at various levels within industrial and organizational …