Navigating change in the era of COVID-19: The role of top leaders' charismatic rhetoric and employees' organizational identification
CA Yue - Public Relations Review, 2021 - Elsevier
Abstract The Novel Coronavirus (COVID-19) pandemic has had tremendous and swift
effects on organizational change. This study examined how organizations can leverage …
effects on organizational change. This study examined how organizations can leverage …
The state of internal communication in Latin America: An international Delphi study
The amount of internal communication research has flourished during the past decade, and
scholars have examined the role of internal communication in affecting employee and …
scholars have examined the role of internal communication in affecting employee and …
Brand anthropomorphism on Twitter: communication strategies and consumer engagement
Purpose Anthropomorphized brands have been widely used as marketing communication
tools to engage consumers on social media, especially on Twitter. Guided by the social …
tools to engage consumers on social media, especially on Twitter. Guided by the social …
Leaders' personal branding and communication on professional social media platforms: motivations, processes, and outcomes
Personal branding is a proactive, planned, and strategic process one makes to
communicate their unique value. Individuals engage in personal branding activities to …
communicate their unique value. Individuals engage in personal branding activities to …
“Chief engagement officers?” A comparative study between US corporate and nonprofit executive Leaders' social media communication strategies
Organizational leaders are increasingly expected to be visible and communicative on social
media with organizations' public. Drawing theory and literature from dialogic communication …
media with organizations' public. Drawing theory and literature from dialogic communication …
Artificial intelligence for internal communication: Strategies, challenges, and implications
This qualitative study explores the intersection of artificial intelligence (AI) and internal
communication, investigating AI applications, challenges, and best practices. In-depth …
communication, investigating AI applications, challenges, and best practices. In-depth …
[PDF][PDF] Digital leadership on Twitter: The digital leadership roles of sports journalists on Twitter
This study aims to demonstrate the digital leadership roles of Turkish sports journalists on
Twitter individually and institutionally. During the Post Covid-19 pandemic process …
Twitter individually and institutionally. During the Post Covid-19 pandemic process …
Digital public relations through the lens of affordances: A conceptual expansion of the dialogic principles
Connecting the affordance framework in computer-mediated communication to public
relations theories, this essay proposes an affordance perspective on dialogic …
relations theories, this essay proposes an affordance perspective on dialogic …
A big data analysis of the adoption of quoting encouragement policy on Twitter during the 2020 US presidential election
This research holds significance for the fields of social media and communication studies
through its comprehensive evaluation of Twitter's quoting encouragement policy enacted …
through its comprehensive evaluation of Twitter's quoting encouragement policy enacted …
[BOOK][B] Digitization and culture in Vietnam
E Duester - 2023 - api.taylorfrancis.com
The accessibility of cultural resources via digital platforms is empowering Vietnamese
cultural professionals to promote their culture to local and international audiences. This …
cultural professionals to promote their culture to local and international audiences. This …