Despite the increased recognition of the importance of images as a rich data source, the full
potential of images to advance tourism and hospitality knowledge, both conceptually and …

Destination image influences tourists' perceptions and opinions of destinations and plays a
crucial role in tourist behavior and travel-purchase-related decisions. This study summarizes …

The richness of social media data has opened a new avenue for social science research to
gain insights into human behaviors and experiences. In particular, emerging data-driven …

Photos shared by tourists are being generated at an unprecedented speed, creating new
opportunities to study tourism destination images. Nevertheless, little research has focused …

The choice of influencer marketing as an endorser for promoting products and services is
becoming a more and more effective communication strategy of open innovation. Their use …

Color plays a critical role in recognizing tourist experiences and influencing their emotions.
By classifying tourism photos on Instagram using machine learning, this study uncovers the …

Documenting and sharing individual museum visits flourishes on social media. However,
little research exists about how peer-generated content cues shape prospective visitors' …

Covid-19 created tremendous uncertainty in the tourism industry; in this study, we use social
media data to explore differences in the preferences and attitudes of tourism consumers …

The role of luxury as a source of tourism experiences is gathering growing attention, with
special attention to the foundations of the relationships between gastronomy and social …

The tourism sector plays a crucial role in the global economy, encompassing both physical
infrastructure and cultural engagement. Indonesia has a wide range of attractions and has …