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Warm ambient scents nudge consumers to favour premium brands and right-wing parties
Marketing has started exploring ambient scents' diverse effects and the psychological
mechanisms through which they affect consumer behaviour. Recent research focuses on …
mechanisms through which they affect consumer behaviour. Recent research focuses on …
Voting Behaviour in the 2021 Election
JN Blumenberg - The 2021 German Federal Election, 2023 - Springer
Using data from the German Longitudinal Election Study (GLES) as well as official statistics,
this chapter sheds light on decision-making processes, voter preferences, and vote choices …
this chapter sheds light on decision-making processes, voter preferences, and vote choices …