[HTML][HTML] Value co-creation and perceived value: A customer perspective in the hospitality context
Using the DART (dialogue, access, risk, and transparency) model as a core framework of
value co-creation (VCC), and in the context of hospitality services, this study explores the …
value co-creation (VCC), and in the context of hospitality services, this study explores the …
Impact of barriers of value co-creation on consumers' innovation resistance behavior: Investigating the moderation role of the DART model
This study investigates the influence of barriers to value co-creation (VCC) on consumers'
resistance behavior in the online B2C retailing context. The study also examines the …
resistance behavior in the online B2C retailing context. The study also examines the …
Environmental knowledge, the collaborative economy and responsible consumption in the context of second-hand perinatal and infant clothes in Spain
Our research evaluates whether consumers' environmental knowledge (EK), the degree of
their knowledge and their relative engagement in the collaborative economy (CE) influences …
their knowledge and their relative engagement in the collaborative economy (CE) influences …
Effect of value co-creation on customer satisfaction: the mediating role of brand equity
OL González-Mansilla, A Serra-Cantallops… - Journal of Hospitality …, 2023 - Taylor & Francis
Value co-creation (VCC) appears as one of the key trends in marketing and management to
reactivate the connection with customers. The main objective of this study is to analyze the …
reactivate the connection with customers. The main objective of this study is to analyze the …
Emotional mechanics of gamification and value co-creation: the digital platform Nike+ as a B2B2C ecosystem
Emotional mechanics of gamification and value co-creation: the digital platform Nike+ as a
B2B2C ecosystem | Emerald Insight Books and journals Case studies Expert Briefings Open …
B2B2C ecosystem | Emerald Insight Books and journals Case studies Expert Briefings Open …
[PDF][PDF] The use of expert review in component development for customer satisfaction towards E-hailing
The emergence of e-hailing apps has increased the demand of customers because online
transportation service is very convenient in this modern society. As e-hailing provides an …
transportation service is very convenient in this modern society. As e-hailing provides an …
Financial well-being of customer-to-customer co-creation experience: a comparative qualitative focus group study of savings/credit groups
Purpose This paper aims to explore the effects of the customer-to-customer co-creation
experiences of savings/credit groups in the African context and how savings/credit groups …
experiences of savings/credit groups in the African context and how savings/credit groups …
From value co-creation to positive experiences and customer satisfaction. A customer perspective in the hotel industry
This study evaluates whether the Value Co-creation (VCC) process in hotels contributes to
positive guest experience and satisfaction. This paper utilizes the DART model (Dialogue …
positive guest experience and satisfaction. This paper utilizes the DART model (Dialogue …
[KNYGA][B] Research directions for value co-destruction in banking digital transformation
D De Borba - 2022 - intechopen.com
Digital transformation imposes an invisible legacy on managers: the destruction of value.
Technology's ability to make services intangible can lead to irreparable losses of value to …
Technology's ability to make services intangible can lead to irreparable losses of value to …
A proposed model of value co-creation through multi-stakeholder collaboration in domestic product development
This study illustrates the collaborative value co-creation process that involves multi-
stakeholders in develo** domestic products and services design in Indonesia. Although …
stakeholders in develo** domestic products and services design in Indonesia. Although …