Increased demand for a greater variety of consumer products has forced many companies to
rethink their strategies to offer more product variants. For manufacturers, producing a variety …

This review article provides reflections on the state of the art of research in conjoint analysis—
where we came from, where we are, and some directions as to where we might go. We …

Open product architecture is a key enabler for product personalization, as it allows the
integration of personalized modules in a product architecture to satisfy individual customer …

Car sharing services promise “green” transportation systems. Two vehicle technologies offer
marketable, sustainable sharing: autonomous vehicles (AVs) eliminate customer …

In the early stage of product design, particularly for consumer products, affective design,
engineering, and marketing issues must be taken into considerationand they are commonly …

The limited driving range due to high costs and low energy densities of batteries constraints
the battery electric vehicle (BEV) market growth. Lightweighting in theory can reduce energy …

Crowdsourcing in manufacturing enables collaborative product fulfillment through supply
contracting, aligned with task derivation and decomposition. Effective coordination of …

While increasing environmental issues arising from product development and manufacturing
activities have attracted much attention from both academia and industry alike, few …

Product line design is commonly used to provide higher product variety for satisfying
diversified customer needs. To reduce the cost and development time and improve quality of …

The recent development in engineering design has incorporated customer preferences by
involving a choice model. In generating a choice model to produce a good quality estimate …