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Building sustainable performance in the maritime industry via digital resources and innovation
C Chua, X Li, KH Tan, KF Yuen - Transport Policy, 2024 - Elsevier
Given the growing limelight on digital revolution and sustainability in the maritime industry,
this paper aims to investigate the overlaps and interconnectedness of these two significant …
this paper aims to investigate the overlaps and interconnectedness of these two significant …
FREIGHT FORWARDER İŞLETMELERİN DİJİTAL PAZARLAMA UYGULAMALARINA İLİŞKİN NİTEL BİR ARAŞTIRMA
H Başak, İ Tanrıverdi - Uygulamalı Bilimler Fakültesi Dergisi, 2024 - dergipark.org.tr
Teknolo**in gelişmesi ile işletmelerin dijital pazarlama kullanımı hızla yayılmaktadır. Lojistik
sektörü de dijital gelişmelerden etkilenen sektörlerin başında gelmektedir. Bu çalışmada …
sektörü de dijital gelişmelerden etkilenen sektörlerin başında gelmektedir. Bu çalışmada …
[HTML][HTML] Recognizing the Significance of Monitoring KPIs in Develo** a Marketing Strategy to Evaluate the Effectiveness of Influencer-based Marketing
N Khawash, P Chakravarty, B Shome… - Asian Journal of …, 2024 - ajmjournal.com
The research paper aims to examine the importance of KPIs for influence-based business
marketing purposes. The research objectives and the research questions have been made …
marketing purposes. The research objectives and the research questions have been made …