Creating shared value has been a new strategic management paradigm for professional
sport teams around the world. However, despite the active participation of professional sport …

Purpose: Contemporary company management is not only about maximizing profits, but also
considering the needs of individual interest groups—a situation that invites special attention …

Despite the efforts of academia on exploring the merits of creating shared value, prior
relevant literature seems to have a limitation that overlooks the environmental contribution …

This study aims to reveal that different stakeholders have different environmental
preferences by demonstrating the managers' dilemma of selecting an appropriate …

This research applies a positive stereotype perspective to test the effect of individuals'
choices between pro-environmental versus pro-safety behavior, while considering the role …

본 연구는 중국 공익연계 라이브 커머스 효과에서 정보원을 공무원 인플루언서와 일반인
인플루언서로 구분하여 그 효과를 검증하고 정보원 유형과 메시지 소구 유형의 상호작용효과를 …

Ce mémoire s' intéresse à la perception de la durabilité de l'entreprise Nespresso par les
consommateurs et de l'impact de la certification B Corp sur celle-ci. Tout d'abord, nous …