Disclosure of vlog advertising targeted to children

S De Jans, L Hudders - Journal of interactive marketing, 2020‏ - journals.sagepub.com
Influencers can disclose vlog advertising by implementing a platform-generated disclosure
or by generating their own disclosure. This study aims to investigate whether and how these …

Kidfluencer marketing in the video game industry

H Callens - Interactive Entertainment Law Review, 2020‏ - elgaronline.com
Children spend a tremendous number of hours online these days watching kids their age
play video games on YouTube. The videos of these young stars, also called 'kidfluencers' …

Between minimal standards and national variation: Minimum harmonisation of advertising rules

N Feci, P Valcke - European Audiovisual policy in transition, 2023‏ - taylorfrancis.com
Central to this book chapter is the interplay between the minimum standards on commercial
communication in the Audiovisual Media Services Directive (AVMSD) and national …

Transparency in a Digitally Intertwined World: A Hybrid Approach to Consumers' Protection

L Montalbano - Open Journal of Social Sciences, 2021‏ - scirp.org
Digital advancement is moving at an unprecedented rate as compared to any other time in
history. These improvements have effects on economies and societies altering the normal …

[PDF][PDF] Determinants of the acceptance of virtual influencers as digital promoters in the retail industry.

AE Fayed - Muthanna Journal of Administrative & Economics …, 2023‏ - iasj.net
Virtual influencers are one of the modern methods in digital marketing that have begun to
spread globally, and are expected to become the basic image of digital influencers …

International Report

MD Echevarría - Antitrust in Data Driven Markets & Legal Framework for …, 2022‏ - Springer
This report deals with the legal challenges and opportunities that come with new trends in
commercial practices and the increased role played by artificial intelligence (AI) in product …

Problemas Jurídicos das Plataformas Eletrónicas de Partilha de Vídeos: A Criação de Conteúdos no Youtube e os Seus Limites

ARA Correia - 2019‏ - search.proquest.com
Ana Rita Araújo Correia PROBLEMAS JURÍDICOS DAS PLATAFORMAS ELETRÓNICAS
DE PARTILHA DE VÍDEOS: A CRIAÇÃO DE CONTEÚDOS NO Page 1 1 Ana Rita Araújo …

A responsabilidade do digital influencer perante o consumidor

MBS Neves - 2022‏ - repositorium.sdum.uminho.pt
A internet foi um dos maiores avanços tecnológicos a nível mundial criando progressos em
certas áreas, como é exemplo a publicidade. A publicidade ganhou maior relevância dentro …

A Responsabilidade do Digital Influencer Perante o Consumidor

MB da Silva Neves - 2021‏ - search.proquest.com
Digital Influencer perante o Page 1 Universidade do Minho Escola de Direito Maria Beatriz da
Silva Neves A responsabilidade do Digital Influencer perante o Consumidor outubro de 2021 …