This research is to determine the effect of Brand Image, Online Service Quality, and Ease of
Use on purchasing decisions with Trust as a mediating variable. The population in this study …

Perkembangan dunia digital mendorong transformasi digital dalam dunia ritel dan
keuangan sehingga membuat perubahan pada tren belanja konsumen. Saat ini e …

In the age of digitalization, technology and information are develo** rapidly, and the
internet network is widespread, allowing individuals to do numerous transactions online …

These days, paylater, the most well-known alternative credit option in e-commerce, is widely
accessible. This research examines the evolving landscape of paylater preferences among …

Technological advances increase the emergence of online buying and selling applications
or e-commerce. The increase in the number of online buying and selling applications is …

Paylater merupakan salah satu transaksi yang saat ini banyak dilakukan oleh kalangan
muda. Transaksi melalui paylater dianggap praktis dan bisa mewujudkan keinginan …

Dunia digital yang mengalami Perkembangan menimbulkan transformasi digital dalam
dunia ritel dan keuangan hingga menyebabkan perubahan pada tren belanja konsumen …

The purpose of this study is to investigate the impact of Shopee Paylater's user-friendliness,
risk perception, lifestyle choices, and trust on Indonesian millennials and Generation Z …

The purpose of the research was to analyze the influence of financial literacy, perceived risk
and perceived ease of use on the interest in using paylater services with religiosity as a …

Penelitian ini dilakukan untuk mengetahui pengaruh tingkat literasi keuangan terhadap
perilaku keuangan dan pengaruh literasi keuangan terhadap intensi meminjam dari …