AI-chatbots as frontline agents promise innovative opportunities for sha** service offerings
that benefit customers and retailers. Examining current practice through the lens of agency …

Originated by an individual capacity, organizational ambidexterity represents how
organizations do two different things equally well (ie, efficiency and flexibility, adaptability …

Integrating strategic, top-down management and employee-oriented, bottom-up
approaches, this inquiry proposes a research model in which green management initiatives …

This research investigates the effects of sales-service ambidexterity on salesperson role
perceptions, behaviors, and customer satisfaction. Using a business-to-business …

In the present scenario of the globalised digital era, organisations have implemented social
media as a methodology of Customer Relationship Management (CRM). Social Customer …

Individual ambidexterity is of vital importance to the competitive advantage of organizations,
especially small and medium enterprises (SMEs). Yet the ambiguous conceptualization in …

Self-efficacy has been a focal construct in personal selling research for more than four
decades. This article reviews and examines how self-efficacy has been conceptualized …

Purpose This study serves two purposes:(1) to evaluate the effects of organizational
ambidexterity by examining how the balanced and the combined sales–service …

Purpose Although most of the literature supports the existence of a substitutive relationship
between exploration and exploitation, some authors suggest that this relationship is …

While many firms are increasing salespeople's service expectations alongside selling
responsibilities, evidence suggests this strategy is difficult to implement. Yet research …