Corporate reputation: The definitional landscape
While interest in the concept of corporate reputation has gained momentum in the last few
years, a precise and commonly agreed upon definition is still lacking. This paper reviews the …
years, a precise and commonly agreed upon definition is still lacking. This paper reviews the …
Organizational reputation: A review
The idea of organizational reputation is intuitive and simple in its common usage. However,
it is surprisingly complex when employed and investigated in management research, as …
it is surprisingly complex when employed and investigated in management research, as …
A systematic review of the corporate reputation literature: Definition, measurement, and theory
K Walker - Corporate reputation review, 2010 - Springer
A systematic review of the corporate reputation literature is conducted. The final sample of
54 articles (and one book) consists of well-cited papers, and papers in journals that have …
54 articles (and one book) consists of well-cited papers, and papers in journals that have …
Do brand personality scales really measure brand personality?
A Azoulay, JN Kapferer - Journal of brand management, 2003 - Springer
Since 1997, literature and research on the concept of brand personality have been
flourishing, and specific scales have gone into widespread use in academic circles …
flourishing, and specific scales have gone into widespread use in academic circles …
Corporate reputation: Meaning and measurement
R Chun - International journal of management reviews, 2005 - Wiley Online Library
Corporate reputation has attracted interest from a wide range of academic disciplines. It is
also a growing focus for business and media attention. This paper examines the construct of …
also a growing focus for business and media attention. This paper examines the construct of …
A social actor conception of organizational identity and its implications for the study of organizational reputation
The objective of this article is to clarify the conceptual domains of organizational identity,
image, and reputation. To initiate this theory development process, we present a “social …
image, and reputation. To initiate this theory development process, we present a “social …
Family firms and social responsibility: Preliminary evidence from the S&P 500
Little is known about the impact of family ownership and management on corporate social
performance. Some scholars have suggested that family firms are not likely to act in a …
performance. Some scholars have suggested that family firms are not likely to act in a …
Destination personality: An application of brand personality to tourism destinations
As tourism destinations become more substitutable due to increasing competition in global
tourism markets, destination personality is seen as a viable metaphor for building …
tourism markets, destination personality is seen as a viable metaphor for building …
Measuring corporate reputation: Definition and data
SL Wartick - Business & Society, 2002 - journals.sagepub.com
By examining existing definitions and data sets, this article explores the current state of
efforts intended to measure corporate reputation. Both definitions and data are found to be …
efforts intended to measure corporate reputation. Both definitions and data are found to be …
“I need you too!” Corporate identity attractiveness for consumers and the role of social responsibility
L Marin, S Ruiz - Journal of business ethics, 2007 - Springer
The extent to which people identify with an organization is dependent on the attractiveness
of the organizational identity, which helps individuals satisfy one or more important self …
of the organizational identity, which helps individuals satisfy one or more important self …