The ongoing and ubiquitous digital transformation challenges the raison d'être of firms and
forces managers to rethink business strategies and operations and academics to reconsider …

With increasing interest in how digital technology impacts innovation, the constructs
“digitization” and “digitalization” have become popular. However, different …

In the digital environment, key to corporate positioning is Digital Marketing (DM), linked with
factors such as innovativeness, proactiveness, organizational agility, and managerial …

The main aim of this report is to identify and describe the idea of digital leadership. For the
study, the effects of digital leaders' traits and experience on the digitalization process will be …

Purpose Ubiquitous digital technologies are driving organisations to embrace non-
traditional digitally transformed business models incessantly. Heterogeneous literature …

Although digitalization is a reality for companies and contributes to value creation, few
studies have examined its impact on business performance in the service sector. The aim of …

Sustainable development relies to some extent on the ability of key industries to transition
towards production based on green technologies. The shift to green technology can occur …

The transformations generated by Industry 4.0 (I4. 0) are interwoven with digitalization. I4. 0
involves the digital turn of manufacturing companies, changing the way they operate, their …

Purpose This study integrates insights from upper echelon (UE) theory and the attention-
based view (ABV) to analyze how digital marketing innovation might enhance organizational …

The identification of emerging technologies can bring valuable intelligence to enterprises
and countries determining research and development (R&D) priorities. Emerging …