Research on user-generated photos in tourism and hospitality: A systematic review and way forward
Visual content has become an integral component of consumers' experience sharing.
People increasingly search for visual content posted by others prior to making purchase …
People increasingly search for visual content posted by others prior to making purchase …
Scientometric review of proton-conducting solid oxide fuel cells
Proton-conducting solid oxide fuel cells (P–SOFCs) are promising energy conversion
devices that convert chemical energy directly to electrical energy. P–SOFCs have attracted …
devices that convert chemical energy directly to electrical energy. P–SOFCs have attracted …
A framework for quantitative analysis and differentiated marketing of tourism destination image based on visual content of photos
Photos shared by tourists are being generated at an unprecedented speed, creating new
opportunities to study tourism destination images. Nevertheless, little research has focused …
opportunities to study tourism destination images. Nevertheless, little research has focused …
[HTML][HTML] A machine learning approach to cluster destination image on Instagram
Symbols are powerful in branding and marketing to represent tourist attractions. By bridging
semiotics, marketing, and data science in the tourism context, this study uncovers the …
semiotics, marketing, and data science in the tourism context, this study uncovers the …
[HTML][HTML] Color and engagement in touristic Instagram pictures: A machine learning approach
Color plays a critical role in recognizing tourist experiences and influencing their emotions.
By classifying tourism photos on Instagram using machine learning, this study uncovers the …
By classifying tourism photos on Instagram using machine learning, this study uncovers the …
The role of consumer data in marketing: A research agenda
Increased access to various kinds of consumer data has opened up new avenues of value
creation for companies, but it also poses new challenges. The proliferation of digital data …
creation for companies, but it also poses new challenges. The proliferation of digital data …
Towards an understanding of meme marketing: conceptualisation and empirical evidence
Meme marketing taps into the potential of digital culture. Despite considerable practitioner
interest, meme marketing is under-researched. The present study aims to fulfil two purposes …
interest, meme marketing is under-researched. The present study aims to fulfil two purposes …
Thailand tourism: A systematic review
This research performs a systematic review of research on Thailand tourism. We identified
emergent research themes and explored the conceptualization of studies regarding the …
emergent research themes and explored the conceptualization of studies regarding the …
“Airbnb Be Like…”: Examining the Impact of Memetic Doppelgängers on Meme Virality and Brand Image
This article examines how internet memes, a distinctive type of user-generated content, have
served as a vehicle for the co-destruction of the Airbnb brand. For this purpose, we discuss …
served as a vehicle for the co-destruction of the Airbnb brand. For this purpose, we discuss …
Improving the tourist's perception of the tourist destinations image: An analysis of Chinese Kung fu film and television
Cultural media, film, and television works can increase the popularity of the image of tourist
destinations, thereby promoting the sustainable development of the tourism industry and …
destinations, thereby promoting the sustainable development of the tourism industry and …