“You spent how much?” Toward an understanding of how romantic partners respond to each other's financial decisions
How people choose to spend money is often observable to others (eg based on their
clothes, accessories, and social media pages), but there is a whole universe of financial …
clothes, accessories, and social media pages), but there is a whole universe of financial …
Inequality in socially permissible consumption
Lower-income individuals are frequently criticized for their consumption decisions; this
research examines why. Eleven preregistered studies document systematic differences in …
research examines why. Eleven preregistered studies document systematic differences in …
An integrative theory of resource discrepancies
A great deal of work in consumer psychology has been devoted to understanding how
individuals manage resource discrepancies. This includes tangible resources–such as …
individuals manage resource discrepancies. This includes tangible resources–such as …
Gendered social perceptions of “The Poor”: differences in individualistic attributions, stereotypes, and attitudes toward social protection policies
Poverty is a phenomenon that affects men and women differently. In the current research, we
examined social perceptions of poor men and women across three experiments focusing on …
examined social perceptions of poor men and women across three experiments focusing on …
Consumers' navigation of risk perceptions in the adoption of stigmatized products
EG Ndichu, TL Rittenburg - Journal of Business Research, 2021 - Elsevier
Stigma influences consumption decisions and experiences, and consumer research has
given significant attention to stigmatized identities and the resulting differential treatment in …
given significant attention to stigmatized identities and the resulting differential treatment in …
How income shapes moral judgments of prosocial behavior
The current research extends past work on how consumers (as “observers”) view ethical
choices made by others (“actors”). Using a person-centered approach to moral judgments …
choices made by others (“actors”). Using a person-centered approach to moral judgments …
The Journal of Public Policy & Marketing at 40: Celebrating History and Impact
The Journal of Public Policy & Marketing (JPP&M) published its first issue in 1982, and over
the course of the next year we are celebrating 40 years of scholarship in its pages. Under …
the course of the next year we are celebrating 40 years of scholarship in its pages. Under …
The effect of others' participation on charitable behavior: Moderating role of recipient resource scarcity
Charitable campaigns sometimes display information about others' participation to influence
the behavior of prospective donors. This research shows that the effect of others' …
the behavior of prospective donors. This research shows that the effect of others' …
Understanding Scarcity: From Marketing to Policy, Management, and Beyond
In a world where resources are increasingly perceived as scarce, understanding the nature
of scarcity and its profound effects on human behavior has never been more critical. This …
of scarcity and its profound effects on human behavior has never been more critical. This …
The role of generic price look-up code in WIC benefit redemptions
One of the most significant recent changes in the Special Supplemental Nutrition Program
for Women, Infants, and Children (WIC) is that the Healthy, Hunger-Free Kids Act of 2010 …
for Women, Infants, and Children (WIC) is that the Healthy, Hunger-Free Kids Act of 2010 …