Globalization has added new dimensions to consumers' decision-making. Consumer
Ethnocentrism is among the critical variables affecting consumers' decisions to purchase …

Despite growing evidence about differences in the attitudes and behaviors of consumers in
emerging and developed markets, there is little research on the differences in country of …

This study examines the effect of strategic choices, market orientation, and company size on
two distinct dimensions of strategic management accounting (SMA) and, in turn, the …

Consumer ethnocentrism (CE) is a popular construct in international marketing research and
is generally measured using the CETSCALE, a reliable scale with proven predictive validity …

This paper provides an integrative review of the antecedents and consequences of
consumer ethnocentrism (CET). An integrative framework and a detailed summary table are …

This article aims to advance information society research and practice by examining and
understanding the information and communication technologies (ICT) adoption in …

This article conducts an exploratory study that includes both qualitative and quantitative
methods to provide an insight into Chinese consumers' impulse buying behavior. Results …

With the globalization of markets, consumers are increasingly confronted with a wide range
of domestic and foreign products. One of the elements influencing purchase choice of …

Purpose This study aims to investigate consumer ethnocentrism and determine its impact on
actual purchasing behavior in relation to six product categories. It also examines the role of …

Abstract Based on the Optimal Distinctiveness Theory, this study explores the moderating
role of personal cultural values in the effect of consumer ethnocentrism on perceived product …