Purpose This study aims to conduct a systematic literature review on consumer behavior
(CB) in Islamic banking (IB), encompassing an overview of researched contexts and topics …

Purpose The adoption of Islamic banking (AIB) among customers has remained in the
limelight due to its significance in the strategic marketing of Islamic banking (IB) services …

Purpose This study aims to examine the moderator effect of religiosity on the relationship
between halal brand awareness and habit towards purchasing decisions of halal products …

Purpose This study aims to examine the relationship between emotional bonding (eg brand
love, brand commitment and brand trust) and consumers' awareness and consumers loyalty …

Purpose This paper aims to investigate how extrinsic and intrinsic religiosity influences the
mediator variables, such as consumers' brand image and materialism in the Indonesian …

The COVID-19 pandemic and technological development lead to a shift in economic,
educational, and social behavior, subsequently influencing human life patterns and new …

All levels of education in Indonesia during the pandemic were carried out online, including
one of the Tahfidz Darul Huffaz Houses which was carried out online. Technology plays an …

Some logistic companies faced a lot of competition. The firms need to applying specific
approach to exist and competitive advantage through specific brand. Yet, few research has …

Purpose This research investigates how religiosity (eg extrinsic and intrinsic) influences
consumers' awareness and attitudes, which subsequently influences consumers' …

Purpose The purpose of study examine the relationship between religiosity, consumers'
materialism, brand fidelity, attitude and consumers' commitment to Islamic banking products …