False idols: Unpacking the opportunities and challenges of falsity in the context of virtual influencers
Influencer marketing has become a dominant and targeted means for brands to connect with
consumers, but it also brings risks associated with influencer transgression and reputation …
consumers, but it also brings risks associated with influencer transgression and reputation …
Social media and innovation: A systematic literature review and future research directions
Social media are privileged vehicles to generate rich data created with unprecedented multi-
faceted insights to drive faster ideation and commercialisation of client-centric innovations …
faceted insights to drive faster ideation and commercialisation of client-centric innovations …
Effective influencer marketing: A social identity perspective
Social networking in the form of online communities and social groups is a characteristic of
social media communication that has profound implications on the identity dynamics and …
social media communication that has profound implications on the identity dynamics and …
Almost human? A comparative case study on the social media presence of virtual influencers
As virtual agents become prevalent in many domains, virtual influencers have gone live on
social media platforms, integrating human networks and interacting with users. Building on …
social media platforms, integrating human networks and interacting with users. Building on …
Can AI artifacts influence human cognition? The effects of artificial autonomy in intelligent personal assistants
In the era of the Internet of Things (IoT), emerging artificial intelligence (AI) technologies
provide various artificial autonomy features that allow intelligent personal assistants (IPAs) …
provide various artificial autonomy features that allow intelligent personal assistants (IPAs) …
Fake news on social media: the impact on society
Fake news (FN) on social media (SM) rose to prominence in 2016 during the United States
of America presidential election, leading people to question science, true news (TN), and …
of America presidential election, leading people to question science, true news (TN), and …
Social support, source credibility, social influence, and impulsive purchase behavior in social commerce
ABSTRACT Social commerce (s-commerce)—the use of social media to support electronic
commerce—has become pervasive. This paper aims to investigate an important type of …
commerce—has become pervasive. This paper aims to investigate an important type of …
Followers' problematic engagement with influencers on social media: An attachment theory perspective
Following social media influencers is a common activity for social media users. As
influencers endeavour to engage followers and increase their power of influence for …
influencers endeavour to engage followers and increase their power of influence for …
Combating fake news on social media with source ratings: The effects of user and expert reputation ratings
As a remedy against fake news on social media, we examine the effectiveness of three
different mechanisms for source ratings that can be applied to articles when they are initially …
different mechanisms for source ratings that can be applied to articles when they are initially …
Enhancing the role of flow experience in social media usage and its impact on shop**
Online retailers are eager to find the answers to the following questions: How relevant is
SNS usage to consumer shop** decisions? Is the information shared on SNS likely to …
SNS usage to consumer shop** decisions? Is the information shared on SNS likely to …