Strategic approaches for pharmaceutical distributors to create brand equity in the unorganized pharma retail industry in emerging economies
PKP Divakaran - International Journal of Pharmaceutical and …, 2024 - emerald.com
Purpose This paper investigates how stockist brand equity is created in the unorganized
pharma retail sector in emerging markets despite the absence of any proactive brand …
pharma retail sector in emerging markets despite the absence of any proactive brand …
REDUNIQ Insights 2.0: market analysis of sectorial infograpichs
A Barban - 2023 - repositorio.ucp.pt
Given the increasing amount of data that is entangled in modern society, several companies
have realized the power of information and have started to perform data analysis. The ability …
have realized the power of information and have started to perform data analysis. The ability …
THE IMPACT OF BRANDING IN B2B FINTECH INTRODUCING A NEW MODEL FOR SUCCESS FOR THE C-SUITE
K Morgan - Global journal of Business and Integral Security, 2016 - gbis.ch
Branding is a long-trusted strategic marketing pillar utilized by financial powerhouses like JP
Morgan, Goldman Sachs, and Citibank to large fintechs like SAP, Stripe, Finastra, Fiserv …
Morgan, Goldman Sachs, and Citibank to large fintechs like SAP, Stripe, Finastra, Fiserv …