A survey of presence and related concepts

R Skarbez, FP Brooks, Jr, MC Whitton - ACM computing surveys (CSUR), 2017 - dl.acm.org
The presence construct, most commonly defined as the sense of “being there,” has driven
research and development of virtual environments (VEs) for decades. Despite that, there is …

Immersive virtual reality health games: a narrative review of game design

G Tao, B Garrett, T Taverner, E Cordingley… - … of NeuroEngineering and …, 2021 - Springer
Background High quality head-mounted display based virtual reality (HMD-VR) has become
widely available, spurring greater development of HMD-VR health games. As a behavior …

The bifold triadic relationships framework: A theoretical primer for advertising research in the metaverse

SJ Ahn, J Kim, J Kim - Journal of Advertising, 2022 - Taylor & Francis
The concept of the metaverse was first coined in the science fiction novel Snow Crash
published 30 years ago, serving as the pregenesis concept of the next groundbreaking …

Consumer engagement via interactive artificial intelligence and mixed reality

EC Sung, S Bae, DID Han, O Kwon - International journal of information …, 2021 - Elsevier
The use of immersive technologies has changed the consumption environment in which
retailers provide services. We present findings from a study designed to investigate …

The use of virtual reality in environment experiences and the importance of realism

M Newman, B Gatersleben, KJ Wyles… - Journal of environmental …, 2022 - Elsevier
Introduction Virtual reality (VR) can be extremely useful in simulating nature when physical
presence is not possible. Additionally, it allows for environments to be customised (eg …

MetaWOM–toward a sensory word-of-mouth (WOM) in the metaverse

D Mladenović, E Ismagilova, R Filieri… - International Journal of …, 2024 - emerald.com
Purpose Based on the key dimensions of the Metaverse environment (immersiveness,
fidelity and sociability), this paper aims to develop the concept of sensory word-of-mouth …

Nature in virtual reality improves mood and reduces stress: evidence from young adults and senior citizens

SHM Chan, L Qiu, G Esposito, KP Mai, KP Tam, J Cui - Virtual reality, 2023 - Springer
Large populations worldwide have been deprived from nature experiences due to mass
quarantines and lockdowns during the COVID-19 pandemic, and face a looming mental …

[КНИГА][B] The VR book: Human-centered design for virtual reality

J Jerald - 2015 - books.google.com
This is a strong foundation of human-centric virtual reality design for anyone and everyone
involved in creating VR experiences. Without a clear understanding of the human side of …

Effects of different types of virtual reality display on presence and learning in a safety training scenario

F Buttussi, L Chittaro - IEEE transactions on visualization and …, 2017 - ieeexplore.ieee.org
The increasing availability of head-mounted displays (HMDs) for home use motivates the
study of the possible effects that adopting this new hardware might have on users. Moreover …

The influences of virtual reality shop** characteristics on consumers' impulse buying behavior

JV Chen, QA Ha, MT Vu - International Journal of Human …, 2023 - Taylor & Francis
With the rapid development of virtual reality (VR) hardware devices and virtual technologies,
VR applications in retailing are increasingly becoming an inevitable trend of future …