Employees as influencers: measuring employee brand equity in a social media age
Purpose The practice of frontline employees articulating their brand voice and posting work-
related content on social media has emerged; however, employee brand equity (EBE) …
related content on social media has emerged; however, employee brand equity (EBE) …
Effect of organisational culture on employer branding and resultant employee brand equity in the private banking sector
Purpose This research aims to investigate the relationship between employer branding and
its antecedent organisational culture within the context of the private banking sector. The …
its antecedent organisational culture within the context of the private banking sector. The …
The role of organizational attractiveness in an internal market-oriented culture (IMOC): a study of hospital frontline employees
Background Hospitals need to understand how to reduce their frontline employees' turnover
rate as well as how to positively engage them and improve their service. Central to these …
rate as well as how to positively engage them and improve their service. Central to these …
[PDF][PDF] Employer brand and employee in-role performance: A moderated mediation model of employee's self-efficacy and work engagement
MA Ta'Amnha, OM Bwaliez… - Journal of Management …, 2021 - researchgate.net
This study investigates the relationship between employer brand and employee in-role
performance through the mediating role of employee's work engagement and the …
performance through the mediating role of employee's work engagement and the …
[PDF][PDF] Board policy of humanitarian organizations towards creating and maintaining their employer brand during the COVID-19 pandemic
The coronavirus disease 2019 (COVID-19) pandemic developed a new form of perceived
organizational support called COVID-19-related organizational support (COVID-OS). This …
organizational support called COVID-19-related organizational support (COVID-OS). This …
Evolution and sustainability of benefits offered to employees in on-line recruitment
Corporate websites have become essential tools for the on-line recruitment process,
amongst other reasons because of their ability to offer relevant information for attracting …
amongst other reasons because of their ability to offer relevant information for attracting …
The role of employees in sha** brand performance
The impact of employee activities on creating the brand management process is becoming
increasingly important in the modern economy. Therefore, the role of employees in sha** …
increasingly important in the modern economy. Therefore, the role of employees in sha** …
The Vitality of Employee Based Pharmaceutical Brands' Equity in Indonesia: Relationship between Environmental Management Accounting and Organization …
Environmental management accounting and employee-based brand equity are experienced
by every organizations' front-line employees. This study has a vital aim to analyze the …
by every organizations' front-line employees. This study has a vital aim to analyze the …
ORGANISATIONAL ENVIRONMENT STRATEGY AND TALENT ATTRACTION IN THE BANKING INDUSTRY IN KENYA
H Shiverenje, M Iravo, J Kwasira - International Journal of …, 2024 - journals.essrak.org
Attracting the best and talented workforce with the right mix of skills to a firm from the global
labour markets is a crucial resourcing strategy that enables a firm to distinguish itself from …
labour markets is a crucial resourcing strategy that enables a firm to distinguish itself from …
[LIBRO][B] The Predictive Relationship Between Organizational Innovativeness and Airline Pilots' Perception of Employer Attractiveness
HM Miley - 2024 - search.proquest.com
As airline leaders compete for talent during pilot shortages, they may create a competitive
advantage by attracting more job candidates than their competitors. Literature shows that …
advantage by attracting more job candidates than their competitors. Literature shows that …