Bibliometric analysis has recently become a popular and rigorous technique used for
exploring and analyzing the literature in business and management. Prior studies principally …

Corporate social responsibility (CSR) and green marketing are crucial for promoting ethical
and sustainable company practices. This review article offers a thorough examination of the …

Consumers use social platforms to communicate and share green information and emotions
around hot topics of environmental improvement, and online green interactions drive …

ChatGPT and Bard (now known as Gemini) are becoming indispensable resources for
researchers, academicians and diverse stakeholders within the academic landscape. At the …

The termination of purchase subsidies and the maladaptation of the dual credit policy (DCP)
are likely to slow the development of new energy vehicles (NEVs) in China. To explore new …

The purpose of this study is to identify and prioritize green marketing strategies in the food
industry by taking sustainability goals into consideration since it is very difficult to prioritize …

Against the backdrop of increasing concern for the environment, tourism activities have had
a mixed impact. For example, in the field of marketing communications, the last few years …

In the current scenario, consumers' approach and decision to go for green products is a
result of the environmental challenges faced by society at large. The benefits of using green …

Purpose The study aims to predict the drivers of green purchase in extended theory of
planned behaviour (TPB) by investigating direct and indirect role of consumers' attitude …

This chapter delves into the transformative potential of smart transportation systems (STS)
within the context of sustainable urban mobility. As cities worldwide grapple with the dual …