Visual content has become an integral component of consumers' experience sharing.
People increasingly search for visual content posted by others prior to making purchase …

Making the right impression is paramount to succeed in today's very competitive market,
where photographs have acquired a prominent role in doing so. The evaluation and …

The online platforms (ie, websites and social media) of Destination Management
Organizations (DMOs) are among the most useful tools for building and promoting a …

This study examines the perceived and projected online destination images (DI) manifested
in tourist-generated content (TGC) and national tourism organisation (NTO) generated …

Inaccurate promotional information about tourist destinations may result in tourists' negative
evaluations. This study proposes a new approach to measure the congruence between …

This study explores the relationships between destination image, existential authenticity,
and different dimensions of place attachment in the nature-based tourism context. A visitor …

While the service-dominant logic-informed nature of customer engagement in social media
has been recognized in business-to-consumer contexts, little is known regarding this …

This editorial presents an overview of studies contained in this special issue. Recognising
that destination management and marketing remains a key field of academic study and as …

Tourism development perspectives and land use planning often intersect in sustainable
tourism management. However, the promised (advertised) sustainability and concrete …

Purpose Drawing on the service-dominant logic and the institutional theory, this paper aims
to explore the value-creating mechanisms of branding in the destination context and the …