[HTML][HTML] Assessing the Role of Self-Efficacy in Reducing Psychological Reactance to Guilt Appeals Promoting Sustainable Behaviors
Guilt is a widely used emotional appeal in environmental sustainability and other advocacy
messages. However, unintended negative effects such as psychological reactance, where …
messages. However, unintended negative effects such as psychological reactance, where …
How Do Behavioral Framing, Linguistic Certainty, and Target Specification Impact Responses to Va** Prevention Messages?
While research on youth va** prevention has begun to grow, little work has examined
language choice in va** prevention messages. This study examined adolescents' …
language choice in va** prevention messages. This study examined adolescents' …
Mitigating Identity Threat in Health Messaging: A Social Identity Complexity Perspective
Health messages aiming to reduce red meat consumption may threaten multiple social
identities because people's dietary choices are intertwined with personal, social, and …
identities because people's dietary choices are intertwined with personal, social, and …
How gay and bisexual men respond to mpox messages through risk-versus identity-based mechanisms: An integrated model
To reduce the risk of transmission in the mpox outbreak, it is crucial to provide accurate,
tailored, and culturally sensitive risk communication. In an online experiment (N= 372), we …
tailored, and culturally sensitive risk communication. In an online experiment (N= 372), we …