This article presents the first narrative analysis of the areas of research that have developed
within the destination marketing field since its commencement in 1973. Given the broad …

The growing interest in destination competitiveness has focused attention on the definition
and description of a destination product, and how the tourist perceives this complex …

Purpose With growing mobility in a globalized world and an estimate of more than 300
million people going on religious pilgrimages every year, various researchers have been …

This study explores the interaction between environmental consciousness and sustainable
food attributes as predictors in the market segmentation process for sustainable foods with …

Marketing and Managing Tourism Destinations is a comprehensive and integrated
introductory textbook covering destination management and marketing in one volume. It …

This study provides empirical evidence of self-reported impacts of selected electronic and
other information sources on international tourists' destination choices regarding a popular …

Event Studies is the only book devoted to develo** knowledge and theory about planned
events. It focuses on event planning and management, outcomes, the experience of events …

Now in its third edition, the best-selling text, Marketing in Travel and Tourism, explains the
principles and practice of marketing as they are increasingly being applied in the global …

This undergraduate text introduces the tourism industry, with sections on planning,
develo**, and controlling tourism destinations, tourism marketing and promotion, factors …

Revised and updated, the fourth edition of The Economics of Tourism Destinations provides
a guide to the economic aspects of tourism for students and practitioners to decipher the …