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Affect, emotion, and decision making
JM George, E Dane - Organizational behavior and human decision …, 2016 - Elsevier
This article reviews research on affect, emotion, and decision making published in
Organizational Behavior and Human Decision Processes from the 1990s onward. The …
Organizational Behavior and Human Decision Processes from the 1990s onward. The …
Consumer experience and experiential marketing: A critical review
Purpose–This chapter provides a critical review of the emerging field of consumer
experience and experiential marketing. Design/methodology/approach–We review …
experience and experiential marketing. Design/methodology/approach–We review …
Business sustainability performance and cost of equity capital
Business sustainability has emerged as the theme of the 21st century. We examine whether
and how different components of economic sustainability disclosure (ECON), as well as …
and how different components of economic sustainability disclosure (ECON), as well as …
Experience marketing: Concepts, frameworks and consumer insights
B Schmitt - Foundations and Trends® in Marketing, 2011 - nowpublishers.com
Experience is a new and exciting concept marketing academia and practice. This
monograph reviews the various meanings of experience as the term is used in philosophy …
monograph reviews the various meanings of experience as the term is used in philosophy …
The seven sins of consumer psychology
MT Pham - Journal of consumer psychology, 2013 - Elsevier
Consumer psychology faces serious issues of internal and external relevance. Most of these
issues originate in seven fundamental problems with the way consumer psychologists plan …
issues originate in seven fundamental problems with the way consumer psychologists plan …
Uncertainty increases the reliance on affect in decisions
How do psychological states of uncertainty influence the way people make decisions? We
propose that such states increase the reliance on affective inputs in judgments and …
propose that such states increase the reliance on affective inputs in judgments and …
Sunny, rainy, and cloudy with a chance of mobile promotion effectiveness
Although firms are leveraging weather conditions in promotions, they struggle to quantify the
impact. This study exploits field experiment data on weather-based mobile promotions with …
impact. This study exploits field experiment data on weather-based mobile promotions with …
Corporate governance and earnings quality: the behavioral theory of corporate governance (evidence from Iran)
Purpose This study aims to examine the relationship between corporate governance (CG)
and various measures of earnings quality in listed companies on Tehran Stock Exchange …
and various measures of earnings quality in listed companies on Tehran Stock Exchange …
Consumers' trust in feelings as information
The diagnosticity of feelings in judgment depends not only on their representativeness and
relevance, but also on people's trust in their feelings in general. Trust in feelings is the …
relevance, but also on people's trust in their feelings in general. Trust in feelings is the …
Asking questions of AI advertising: A maieutic approach
J Coffin - Journal of Advertising, 2022 - Taylor & Francis
Artificial intelligence (AI) is transforming advertising theory and practice. However, while
applications of AI abound, it appears that not enough questions are being asked about the …
applications of AI abound, it appears that not enough questions are being asked about the …