Revisiting models of internationalization: Pre‐export phase and lateral rigidity of emerging market Small and Medium Enterprises

M Mishra, J Paul, M Czinkota - … International Business Review, 2022 - Wiley Online Library
The purpose of this paper is to revisit theories of internationalization and explore their export
commencement processes from emerging market lenses. The paper combines the two …

Entrepreneurs' competency, marketing innovation, and enterprise growth: uncovering the mediating role of marketing innovation

AA Esubalew, SA Adebisi - Future Business Journal, 2024 - Springer
Despite their large numbers, the vertical growth of micro, small, and medium enterprises
(MSMEs) is not readily apparent, even though they have a substantial impact on Ethiopia's …

[PDF][PDF] Linking Management Capabilities to Sustainable Business Performance of Women-Owned Small and Medium Enterprises in Emerging Market: A Moderation …

S Akther, MR Islam, M Faisal-E-Alam, RA Castanho… - …, 2024 - researchgate.net
The primary objective of this paper is to explore how management capabilities influence the
sustainable business performance of women-owned SMEs in Bangladesh, encompassing …

[PDF][PDF] Navigating the currents: Emerging marketing trends for strategic company adoption

K Khambhata - International Journal of Science and Research …, 2023 - researchgate.net
In the dynamic landscape of the contemporary business world, companies face an ever-
evolving set of challenges and opportunities in the realm of marketing. This research article …

[PDF][PDF] Internationalization of Small and Medium-sized Enterprises (SMEs) in Emerging Markets

KK Khambhata - 2023 - pdfs.semanticscholar.org
Abstract Small and Medium-sized Enterprises (SMEs) represent a significant portion of the
global business landscape and contribute substantially to economic growth. This research …

[ALINTI][C] The impact of digital marketing on global brand image: A customer segmentation approach

D Sheth - International Journal of Science and …, 2023 - International Journal of Science and …

[ALINTI][C] Analysis of the clearing mechanism of capital markets of USA, the regulations in the derivative segment, major hiccups in the last 10 years and a comparison …

K Khambhata, S Das - International …, 2023 - International Journal of Science and …

[ALINTI][C] Unlocking the power of digital marketing: Strategies for successful international brand management

D Sheth - International Journal of Science and …, 2023 - International Journal of Science and …