Pengaruh kepercayaan dan kemudahan terhadap keputusan pembelian menggunakan pinjaman online shopee paylater

FA Putri, SS Iriani - Jurnal Ilmu Manajemen, 2020 - journal.unesa.ac.id
This financial technology innovation continues to develop along with changes in people's
lifestyles. Financial services that provide online loan facilities are currently trending as a …

Pengaruh Kualitas Pelayanan, Fasilitas Dan Lokasi Terhadap Kepuasan Pelanggan pada My Kopi O Semarang

DD Kurniawan, E Soliha - YUME: Journal of Management, 2022 - journal.stieamkop.ac.id
Penelitian ini menjelaskan pengaruh kualitas layanan, fasilitas dan lokasi terhadap
kepuasan pelanggan. Populasi dalam penelitian ini adalah seluruh konsumen yang …

Pengaruh Electronic Word of Mouth, Brand Image, dan Brand Trust terhadap Keputusan Pembelian Produk Moisturizer Skintific: Studi pada Masyarakat Kabupaten …

HN Apriliani, HA Setyawati - Jurnal Ilmiah …, 2023 - jurnal.universitasputrabangsa.ac.id
Penelitian ini dilakukan untuk menguji dan menganalisis pengaruh electronic word of
mouth, brand image, dan brand trust tehadap keputusan pembelian produk moisturizer …

Viewer behavior on social media: Viral marketing of a movie trailer in Indonesia

N Afifah, I Daud, M Mulyadina - Gadjah Mada International …, 2022 - search.informit.org
A trailer is a brief description of a film and provides a 1 to 3 minute cinematic experience that
displays images from the film to influence consumer behavior. This research was conducted …

Pengaruh Electronic Word of Mouth (E-Wom) dan Online Consumer Review (OCR) Terhadap Keputusan Pembelian Melalui Shopee

I Sari - Solusi, 2022 - journals.usm.ac.id
Mouth dan Online Consumer Review terhadap keputusan pembelian melalui market place
Shopee. Tipe penelitian ini adalah penelitian deskriptif kuantitatif. Populasi dalam penelitian …

[PDF][PDF] Pengaruh gaya hidup konsumtif dan promosi penjualan terhadap pembelian impulsif makanan kekinian mahasiswa urban surabaya

TV Putri, SS Iriani - Jurnal Ilmu Manajemen, 2020 - pdfs.semanticscholar.org
Surabaya is the capital of the Indonesian province of east java and the second most
populous city plus metropolitan area in Indonesia after Jakarta with 3.158. 943 citizens …

[PDF][PDF] Pengaruh event pariwisata dan physical evidence terhadap keputusan berkunjung

FF Ismail, SS Iriani - Jurnal Ilmu Manajemen, 2021 - pdfs.semanticscholar.org
Indonesia is a maritime country, and it has more than thousands of beautiful islands. Those
are the main reasons many domestic or even international tourists choose Indonesia for a …

The Influence of Live Streaming and Materialism on Purchasing Decisions Fast Fashion Products Through Hedonic Motivation

RF Andrini, LN Yuliati, P Nurhayati - Indonesian Journal of …, 2024 - journal.ipb.ac.id
Background: Live streaming is a feature where sellers promote shops and products directly
to buyers which can influence consumer's materialistic nature and hedonic motivation and …

How important is green marketing mix for consumer? Lesson from the body shop

SS Chairunnisa, I Fahmi, S Jahroh - Jurnal Manajemen, 2019 - ecojoin.org
The increasing of consumer needs for cosmetics must be balanced with the care of
environmental issues through marketing activities (green marketing). The green marketing …

Kualitas Layanan dan Promosi Terhadap Loyalitas Melalui Kepuasan: Studi Pelanggan Cafe One More Palangka Raya

A Syamsudin, L Sintani - Edunomics Journal, 2023 - e-journal.upr.ac.id
This study aims to analyze the effect of service quality and promotion on loyalty through
customer satisfaction. The research method used is a quantitative method with data …