The usage of Information Technology has expanded dramatically in today's homes,
business organizations and Government departments Technology has become an …

The article describes the existing knowledge of how mobile marketing can increase the
value for consumers and retailers. Mobile device shop**, and consumers' use of mobile …

Purpose–While mobile TV (m-TV) is beneficial and is currently an emerging area within
mobile commerce, the adoption rate is at the infancy stage. The purpose of this paper is …

The purpose of this study is to investigate the determinants of stock investors' intention
towards using mobile stock trading. Based on a modified UTAUT (unified theory of …

Purpose The purpose of this paper is to study the adoption of online streaming services from
the technology acceptance perspective. A conceptual model incorporating personality traits …

Purpose The purpose of this study is to draw concepts from marketing and information
systems research and integrate them in the context of M-commerce. The authors develop a …

The development within the mobile communications industry has provided a new
mechanism for individuals to watch television programs via mobile device, known as mobile …

Consumers who had memorable shop** experiences (ie, special promotions or
exceptional services) tend to resort to word-of-mouth to tell significant others in their social …

Despite the popularity of online auctions as a new e-commerce operating model, few studies
have explored why sellers intend to pay for the services of particular auction sites, especially …

Purpose–The purpose of this paper is to look at television delivered to a mobile device, in
order to better understand the adoption of such services. The research focuses on the role of …