There are socio-psychological structures that are considered as a barrier to entry into
international markets in the literature on the purchase behavior of domestic and foreign …

Küresel anlamda yaşanan değişimlerle birlikte çok uluslu işletmelerin güç kazanmasına
karşılık olarak yerel pazarda yaşanan güç kaybı, yerel üreticilerin ve yerel pazarda …

The primary objective of this study is to examine the impact of consumer ethnocentrism on
the purchase intention towards foreign skincare brands in Sri Lankan consumers, with an …

Consumer ethnocentrism is an important factor that has an impact on the purchasing
decisions of consumers. Consumers who tend to buy their own domestic products have high …

The goal of this thesis is to identify the socio-psychological antecedents and main outcomes
of consumer ethnocentrism, and to quantify the relationship of consumer ethnocentrism and …

Područje istraživanja odnosi se na ponašanje potrošača i efekte uticaja potrošačkog
etnocentrizma na nacionalnu ekonomiju. Stoga je predmet istraživanja u radu etnocentrizam …

The introduction provides a review of the context that favors ethnocentrism and leads to this
phenomenon. The paper explains the meaning of the very term and provides the general …

The area of this research relates to consumer behavior and the effects that the influence of
consumer ethnocentrism has on the national economy. Therefore is consumer …

In this study the author conducted research on the influence of consumer ethnocentrism in
buying ciao brand products, the ciao brand is one of the businesses in the fashion sector …

Penelitian ini membahas sejauh mana preferensi konsumen WNI keturunan India pada
produk bercorak India dibanding produk bercorak non India. Penelitian ini bertujuan untuk …