Additional reviews, perceived credibility and consumer online purchasing behavior: a study of university students in China

X Wang, X Bai, L Zhao - Asia Pacific Journal of Marketing and …, 2024 - emerald.com
Purpose This study explores the link between additional reviews, credibility, and consumers'
online purchasing behavior. Design/methodology/approach We employ a 2× 2 between …

No pains no gains: understanding the impacts of physician efforts in online reviews on outpatient appointment

P Wu, L Wang, J Jiang, L Yu - Aslib Journal of Information …, 2024 - emerald.com
Purpose This study aims to investigate the impact of physician efforts in online reviews on
outpatient appointments, while also examining the moderating effect of physician title …

A Novel Approach Based on Information Relevance Perspective and ANN for Predicting the Helpfulness of Online Reviews.

NS Bt Che Lah… - International Journal of …, 2024 - search.ebscohost.com
This study presents a novel approach to predicting the helpfulness of online reviews using
Artificial Neural Networks (ANNs) focused on information relevance. As online reviews …

A Novel Approach Based on Information Relevance Perspective and ANN for Predicting the Helpfulness of Online Reviews

NSBC Lah, K Zainal-Mokhtar - search.proquest.com
This study presents a novel approach to predicting the helpfulness of online reviews using
Artificial Neural Networks (ANNs) focused on information relevance. As online reviews …