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A review of recent literature in product family design and platform-based product development
Increased demand for a greater variety of consumer products has forced many companies to
rethink their strategies to offer more product variants. For manufacturers, producing a variety …
rethink their strategies to offer more product variants. For manufacturers, producing a variety …
A literature review on multitype platforming and framework for future research
LL Zhang - International Journal of Production Economics, 2015 - Elsevier
With intense global competition, many manufacturing companies pursue a platform strategy
to develop diverse products belonging to a family, while utilizing available manufacturing …
to develop diverse products belonging to a family, while utilizing available manufacturing …
Decisions in product platform development projects
PE Harland, H Yörür - International Journal of Innovation and …, 2015 - World Scientific
Introducing" product platforms" in companies to achieve competitive advantages, like
decreased costs and increased product variety, is a widely recognized strategy in research …
decreased costs and increased product variety, is a widely recognized strategy in research …
Framework for Effective Decision Making and Tradeoffs During Flexible Product Platform Development
L Setti - 2023 - search.proquest.com
Use of product platforms to tailor products for different market segments or customer needs
and to reduce cost and time for firms, is well researched over the past several decades. The …
and to reduce cost and time for firms, is well researched over the past several decades. The …