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A critical review of the literature for sales educators 2.0
In this article, we review the recent expansion within the sales education literature from five
primary journals and the business literature at large. The five primary journals are the …
primary journals and the business literature at large. The five primary journals are the …
Sales education in Italian universities: state of the art and future directions
S Cardinali - Italian Journal of Marketing, 2024 - Springer
During the last 10 years, scholars focused their attention on how sales education has
evolved and highlighted the relevant impact of teaching sales-related topics in tertiary …
evolved and highlighted the relevant impact of teaching sales-related topics in tertiary …
Sales education in the United States: Perspectives on curriculum and teaching practices
LD Spiller, DH Kim, T Aitken - Journal of Marketing …, 2020 - journals.sagepub.com
Based on the industry need to hire qualified salespeople, a call to expand sales education at
universities has been continuously echoed. This article provides an updated overview of the …
universities has been continuously echoed. This article provides an updated overview of the …
Brushing up on time-honored sales skills to excel in tomorrow's environment
J Razmak, JW Pitzel, C Belanger… - Journal of Business & …, 2023 - emerald.com
Purpose Determining the skills required for salespersons to maximize their effectiveness
was the main driver for conducting the present study. In order to identify those necessary …
was the main driver for conducting the present study. In order to identify those necessary …
Evaluating educational practices for positively affecting student perceptions of a sales career
Despite demand for new graduates seeking a sales position, student reticence toward
pursuing a sales career remains. While all students will not choose a sales career …
pursuing a sales career remains. While all students will not choose a sales career …
The development of self-efficacy and self-leadership within USA accredited sales programs: an exploratory study on sales career preparedness
Purpose The purpose of this exploratory study is to investigate the impact of sales education
on recent graduates' career preparedness and understand how sales programs might …
on recent graduates' career preparedness and understand how sales programs might …
Does Your Sales Curriculum Need a Refresh? Insights on How to Align Sales Curriculum With the Modern Sales Environment
LL Scribner, D Delpechitre… - Journal of Marketing …, 2024 - journals.sagepub.com
Sales education has experienced significant growth recently, both in the number of schools
offering sales programs and in the amount of pedagogical attention dedicated to advancing …
offering sales programs and in the amount of pedagogical attention dedicated to advancing …
Sales role-plays and mock interviews: An investigation of student performance in sales competitions
S Mani, P Kothandaraman… - Journal of Marketing …, 2016 - journals.sagepub.com
Sales competitions provide students with opportunities to apply their understanding of sales.
Despite a long tradition of scholarship on sales role-plays, the answer to what drives student …
Despite a long tradition of scholarship on sales role-plays, the answer to what drives student …
Nonverbal Communication and Sales Performance: Do High and Low-Performing Sales Students Gesture in the Same Way?
Nonverbal communication impacts a broad range of human interactions and bears
significant influence on understanding and perceptions. One of the most influential …
significant influence on understanding and perceptions. One of the most influential …
Critical success factors in teaching strategic sales management: Evidence from client-based classroom and web-based formats
H Jaskari, MM Jaskari - Marketing Education Review, 2016 - Taylor & Francis
The importance of sales management as an interface between a company and its customers
is widely recognized. However, the teaching of strategic sales management has not …
is widely recognized. However, the teaching of strategic sales management has not …