Purpose This study aims to analyze the effect of entrepreneurs' improvisational behavior on
business risk-taking and opportunity recognition, as well as to analyze its subsequent impact …

The need to improvise during supply chain disruptions to enhance operational resilience is
ever more critical. Yet, managers appear to lack an understanding of how and when …

Management has witnessed an increasing proliferation of research on improvisation in
recent times. Although this field has been widely studied, the literature on improvisation in …

Purpose Studies have shown that customer orientation has a substantial impact on a
business's success. This study examines the effects of positive personality on salespeople's …

Improvisation, strategy, and strategic improvisation in emerging markets Skip to main content
Nottingham Repository Home Research Outputs People Faculties, Schools & Groups Research …

Field management of the pharmaceutical salesforce is one of the key concerns for every
market-oriented and profit-centered pharmaceutical firm. This study introduces one of the …

Improvisational behavior is the key to entrepreneurial success, and a relaxed
entrepreneurial environment is related to entrepreneurial improvisation. Therefore, based on …