Exploring the role of relationship management and relationship quality in B2B: empirical insights and future research directions

F Lasrado, P Thaichon, MW Nyadzayo - Journal of Business & …, 2023‏ - emerald.com
Purpose In the past few decades, relationship management (RM) theory and RM strategies
in business-to-business (B2B) contexts have evolved tremendously, driven by constant …

[HTML][HTML] The impact of electronic customer relationship management strategies on customer loyalty: A mediated model

S Magatef, M Al-Okaily, L Ashour… - Journal of Open Innovation …, 2023‏ - Elsevier
This study investigated the impact of electronic customer relationship management (e-CRM)
strategies (functional and personal dimensions) on customer loyalty in the Jordanian …

Would you like to shop via mobile app technology? The technology acceptance model, social factors and purchase intention

A Vahdat, A Alizadeh, S Quach… - Australasian Marketing …, 2021‏ - journals.sagepub.com
This study investigates how technology acceptance model (TAM) factors and social factors
determine customer purchase intention. Although previous studies on mobile apps have …

Effects of experiential motivation and customer engagement on customer value creation: Analysis of psychological process in the experience-based retail environment

M An, SL Han - Journal of Business Research, 2020‏ - Elsevier
This study investigates the psychological motivation of customer engagement and examines
the underlying factors of customer behavior in offline retail environments. Our study is based …

Telepresence, time distortion, and consumer traits of virtual reality shop**

SL Han, M An, JJ Han, J Lee - Journal of Business Research, 2020‏ - Elsevier
Abstract Even though VR (Virtual Reality) shop** provides new opportunities for today's
marketers, it is not readily embraced by consumers. In this research, we aim to understand …

Understanding female consumers' intention to shop online: The role of trust, convenience and customer service

P Raman - Asia Pacific Journal of Marketing and Logistics, 2019‏ - emerald.com
Purpose The purpose of this paper is to develop a model to examine the female consumer's
intention to shop online. The rising number of female online shoppers has compelled the …

The effect of e-service quality on Jordanian student's e-loyalty: an empirical study in online retailing

RM Al-Dweeri, A Ruiz Moreno, FJL Montes… - … Management & Data …, 2019‏ - emerald.com
Purpose The purpose of this paper is to examine the dimensions of e-service quality, its
effects on e-satisfaction and e-trust and its impact on behavioural and attitudinal loyalty in …

The effects of e-mass customization on consumer perceived value, satisfaction, and loyalty toward luxury brands

J Yoo, M Park - Journal of business research, 2016‏ - Elsevier
As mass customization programs are becoming ever more common among luxury brands,
this study seeks to identify the dimensions of consumers' perceived value gained and to …

Satisfaction, loyalty and repatronage intentions: Role of hedonic shop** values

S Atulkar, B Kesari - Journal of Retailing and Consumer Services, 2017‏ - Elsevier
Today the Indian traditional retail shopper visiting various hypermarkets formats for
purchasing and enjoying their valuable time with their family members and friends, as these …

[HTML][HTML] Satisfaction with mobile food delivery app (MFDA) usage and the moderating role of perceived COVID 19 risk

M Humbani, E Higueras-Castillo… - International Journal of …, 2024‏ - Elsevier
The purpose of this study was to determine the influence of MFDAs characteristics on
satisfaction in a health emergence situation, as well as the interrelationships between …