Relationship marketing: a strategy for acquiring long-term strategic sponsorships in the disability sport sector

N Siegfried - Sport Management Review, 2023 - Taylor & Francis
Since the founding of the National Wheelchair Basketball Association (NWBA) in 1949,
wheelchair basketball has expanded to over 200 teams in the US and Canada. Despite the …

Social media marketing strategies for improving customer relationships

C Cuffie - 2022 - search.proquest.com
Despite the potential benefits of social media marketing (SMM) to improve customer
relationships, some small business leaders lack SMM strategies to improve customer …

[ΒΙΒΛΙΟ][B] Exploring relationship marketing strategies for increasing student retention in for-profit, online higher education

S Khosravian - 2022 - search.proquest.com
For-profit, online, higher education institutions have lower student retention rates than
institutions in other categories. Higher education leaders are concerned with low retention …

Analysis of the factors that influence the success of relationship marketing in academic libraries

E Figueiredo, PA Pereira, C Ribeiro… - ReMark-Revista …, 2024 - periodicos.uninove.br
ANALYSIS OF THE FACTORS THAT INFLUENCE THE SUCCESS OF RELATIONSHIP
MARKETING IN ACADEMIC LIBRARIES Page 1 1202 Braz. Jour. Mark. – BJM Rev. Bras …

[HTML][HTML] Satisfaction in Business Relationships Between Companies and Dark Side Behaviour: A Literature Review

CJ Ayala-Regalado - Cuadernos de Administración (Universidad del …, 2023 - scielo.org.co
Buyer-seller relationships play a pivotal role in relationship marketing, as their effective
management can yield significant benefits for companies. Satisfaction is the linchpin that …

Effective Strategies Used by Trinidad and Tobago Financial Institution Leaders To Attract and Retain Small Businesses as Customers

BB Seaman - 2024 - search.proquest.com
Ineffective strategies to attract and retain small to medium enterprises (SMEs) can
significantly affect business revenue. Financial institution leaders in Trinidad and Tobago …

Satisfaction in Business Relationships Between Companies and Dark Side Behaviour: A Literature Review

CJA Regalado - Cuadernos de administración, 2023 - dialnet.unirioja.es
Buyer-seller relationships play a pivotal role in relationship marketing, as their effective
management can yield significant benefits for companies. Satisfaction is the linchpin that …

Comportamiento del lado oscuro y satisfacción en las relaciones comerciales entre empresas. Revisión de literatura

CJ Ayala-Regalado - Ingeniería Industrial, 2022 - revistas.ulima.edu.pe
Las relaciones comerciales son un elemento esencial del marketing relacional pues su
adecuada gestión permite a las empresas obtener beneficios. Estas relaciones pueden …

Waning of relationship marketing: A grounded theory study of small hotels

MF Hossain - 2022 - figshare.cardiffmet.ac.uk
Relationship marketing is a popular concept among marketing practitioners and scholars.
Since the inception of the concept, it has been evolving for the last four decades. The …

Digital Marketing Practices at Quadque Technologies Limited

KM Sadid - 2024 - 103.109.52.4
The internship with Quadque Technologies Limited allowed to work in the digital marketing
and software development field fully. Headquartered in Sydney, Quadque is a company …