This paper examines how users of anthropomorphised artificially intelligent (AI) agents,
which possess capabilities to mimic humanlike behaviour, relate psychologically to such …

This paper conducts an integrative review and provides a synthesisation of key themes in
the brand attachment literature. A total of 171 papers were selected and analysed using a …

Objectives To investigate the prevalence and risk factors for poor mental health of Chinese
university students during the Corona Virus Disease 2019 (COVID-19) pandemic. Method …

Amor e luto são duas faces da mesma moeda: não podemos amar sem temer a perda do
ser amado. Neste livro, Colin Parkes traz uma nova visão sobre o apego, o amor e o luto …

Social media influencers as human brands: an interactive marketing perspective | Emerald
Insight Books and journals Case studies Expert Briefings Open Access Publish with us Advanced …

Web-based communication via social networking sites (SNSs) is growing fast among
adolescents and adults and some research suggests that excessive SNS use can become …

This paper aims to examine the mechanisms and boundary conditions that underlie the
relationship between perceived environment specific servant leadership (ESSL) and …

The popularity of smartphones is undeniable in nearly all facets of society. Despite the many
benefits attributed to the technology, concern has grown over the potential for excessive …

We present a review of the studies that have been published about addiction to cell phones.
We analyze the concept of cell-phone addiction as well as its prevalence, study …

Purpose The ever-growing popularity of social media platforms is evidence of consumers
engaging emotionally with these brands. Given the prominence of social media in society …