Toward a sustainable future: integrating circular economy in the digitally advanced supply chain
Purpose Stringent environmental regulations and the need for a robust supply chain (SC)
network have necessitated organizations to adopt circular economy (CE) practices. With …
network have necessitated organizations to adopt circular economy (CE) practices. With …
AI-Driven Service Marketing: Transforming Customer Experience and Operational Efficiency
This chapter explores the transformative impact of AI on service marketing, focusing on
practical applications, benefits, and probable challenges. It also reviews previous empirical …
practical applications, benefits, and probable challenges. It also reviews previous empirical …
Maximizing the Marketing Capabilities and Digital Sustainability of B2B & B2C Platforms Using Artificial Intelligence
SK Khammat, AG Atiyah - … on Explainable Artificial Intelligence in the …, 2024 - Springer
The research aims to measure the extent of the possibility of maximizing the marketing
capabilities of both the B2B platform (from company to company) and B2C (from company to …
capabilities of both the B2B platform (from company to company) and B2C (from company to …
Unveiling Ireland's Economic Growth Blueprint: Does the Celtic Tiger Model Still Inspire Us?
W Lakhchini, R Wahabi… - Journal of Knowledge …, 2024 - journals.klalliance.org
Abstract Within Western Europe, Ireland's extraordinary ascent as the'Celtic Tiger'has
emerged as a valuable lesson in economic development. However, to date, no study has …
emerged as a valuable lesson in economic development. However, to date, no study has …
Emerging Trends in Data-Driven Marketing
N Behare, M Chaudhari, S Sharma… - Data-Driven Marketing …, 2024 - igi-global.com
This chapter aims at exploring the evolving landscape of marketing in view of emerging
technologies, consistently changing methodologies and integration of data science and …
technologies, consistently changing methodologies and integration of data science and …
PERANCANGAN PROGRAM “KEPOINBRANDYUK” SEBAGAI DATABASE MARKETING DI PT SURYA CITRA MEDIA Tbk.
R Haqqu, S Annisafitri - Jurnal Ilmu Komunikasi …, 2025 - journal.dharmawangsa.ac.id
Komunikasi pemasaran adalah kunci untuk memahami kebutuhan pelanggan dan
mempertahankan keberhasilan merek. Melalui proses ini, perusahaan dapat …
mempertahankan keberhasilan merek. Melalui proses ini, perusahaan dapat …
Data Analysis Technology
S Huang - Proceedings of the 2024 3rd International Conference …, 2024 - books.google.com
The power mechanism of continuous innovation is one of the main mechanisms constituting
the continuous innovation mechanism of an enterprise, and it is also an important magic …
the continuous innovation mechanism of an enterprise, and it is also an important magic …
Exploration and Research on the New Mode of Enterprise Innovation and Development Based on Big Data Analysis Technology
S Huang - 2024 3rd International Conference on Artificial …, 2024 - atlantis-press.com
The power mechanism of continuous innovation is one of the main mechanisms constituting
the continuous innovation mechanism of an enterprise, and it is also an important magic …
the continuous innovation mechanism of an enterprise, and it is also an important magic …