Achieving cooperation between individuals is challenging and often driven by self-beneficial
motives. On the other hand, people also seem capable of subordinating their personal …

Online games represent a rapidly growing and competitive global market for technology
firms. Games are viewed as places where people can temporarily escape from reality …

Social identification theory (SIT) posits that social identification predicts individuals'
commitment and loyalty. However, SIT has not clarified the mechanism underlying the …

Online games have emerged as a breath of fresh air in the lives of the current digital
generation amidst the backdrop of COVID-19 and subsequent global lockdowns. Within …

Online games are popular digital technologies that enable gamers to engage in competitive
play. However, little is known about how competitive engagement satisfies gamer needs and …

Online games are prominent computer applications worldwide. Gamers form teams to
cooperate to achieve gaming goals. If gamers do not have in-game cooperation knowledge …

Mobile fitness apps have gained popularity as a way of improving healthy behaviors. This
study investigates the design and influence of fitness apps from a novel “group” perspective …

Players' game commitment is relevant and important to game makers. Hence, we need to
know how to strengthen players' game commitment. The literature pointed out that two …

Online games generate enormous revenues for game makers, but game makers encounter
the difficulty in ensuring that in-game tasks are sufficiently challenging to elicit achievement …

This research explores how green social media influencers affect consumers' electronic
word‐of‐mouth behaviour regarding green products by develo** cohesive relationships …