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How political ideology shapes preferences for observably inferior products
While existing consumer research on political ideology often focuses on ideological
differences in preferences for high-status, typically observably superior products, little is …
differences in preferences for high-status, typically observably superior products, little is …
How Do Consumers React to Ads That Meddle in Out-Party Primaries?
Abstract In 2022, Democrats spent $53 million on ads hel** far-right candidates win
Republican primaries. Paying for ads that support far-right candidates, the reasoning went …
Republican primaries. Paying for ads that support far-right candidates, the reasoning went …
How economic system justification shapes demand for peer‐to‐peer providers
With the proliferation of peer‐to‐peer (P2P) exchanges in the marketplace, understanding
which consumer factors drive demand for P2P providers is important. We examine the role of …
which consumer factors drive demand for P2P providers is important. We examine the role of …
How Fatal School Shootings Impact a Community's Consumption
School shootings are a disturbingly regular occurrence in the US. While the direct impacts
on those involved are well-researched, the broader effects on communities are less …
on those involved are well-researched, the broader effects on communities are less …
[PDF][PDF] An Integrative Investigation of Materialism: Exploring the Influence of Cultural Orientation, Political Orientation, and Status Threat
O Eunbin - 2024 - core.ac.uk
In understanding materialism, culture plays a significant role (eg, Ger & Belk, 1990). The
general assumption in the literature is that individualists are more materialistic than …
general assumption in the literature is that individualists are more materialistic than …