Large-scale 3d web environment for visualization and marketing of household appliances
Manufacturers are continually looking for new methods to present their products to a broader
range of customers in order to increase the selling numbers and brand recognition …
range of customers in order to increase the selling numbers and brand recognition …
A human-centred design approach for designing augmented reality enabled interactive systems: a kitchen machine case study
M Ricci, A Scarcelli, A D'Introno, V Strippoli… - … Joint Conference on …, 2022 - Springer
In the ever-changing scenario of technology evolution, designers need to develop new
interactive systems that respond to users' needs. Augmented Reality (AR) could be a tool …
interactive systems that respond to users' needs. Augmented Reality (AR) could be a tool …
Knowledge-based approach to adaptive XR interface design for non-programmers
Customizing extended reality (XR) interfaces presents a significant challenge, especially for
users with limited programming expertise. This paper introduces the method for adaptation …
users with limited programming expertise. This paper introduces the method for adaptation …
Evaluating Forms of User Interaction with a Virtual Exhibition of Household Appliances
A promising application area of virtual reality is the marketing of home appliances. A VR
exhibition can combine the visual realism close to physical exhibition spaces with remote …
exhibition can combine the visual realism close to physical exhibition spaces with remote …
[BOK][B] Knowledge-based explorable extended reality environments
J Flotyński - 2020 - Springer
Extended reality (XR) is a term coined based on virtual reality (VR) and augmented reality
(AR). While VR is a view of a world consisting only of virtual objects, which may be …
(AR). While VR is a view of a world consisting only of virtual objects, which may be …
Building Virtual User Interfaces of Household Appliances for Marketing
P Sobociński, K Walczak, T Jenek - Proceedings of the 28th International …, 2023 - dl.acm.org
User experience is one of the most significant factors that impact users' opinions about
products. This also applies to the user interfaces of household appliances. However …
products. This also applies to the user interfaces of household appliances. However …
Applications of virtual reality in marketing (2000-2020): a 4C marketing-mix based review and future research agenda
The last decade has seen a rapid technological transformation in the way marketing is
thought and performed. Virtual reality (VR) is one such technology that is being applied …
thought and performed. Virtual reality (VR) is one such technology that is being applied …
Knowledge-based adaptation of XR user interfaces for stock market data visualization
Adaptation of Extended Reality (XR) interfaces to fit user needs and preferences presents a
significant challenge. The available XR application development tools often require …
significant challenge. The available XR application development tools often require …