This survey provides an introduction into eye tracking visualization with an overview of
existing techniques. Eye tracking is important for evaluating user behaviour. Analysing eye …

Cartographic maps have been shown to provide cognitive benefits when interpreting data in
relation to a geographic location. In visualization, the term map‐like describes techniques …

We study the effect on click-through rates of applying textual and stylistic features often
related to clickbait to headlines of newspaper articles which can be bought in a digital …

Data visualization is regularly promoted for its ability to reveal stories within data, yet these
“data stories” differ in important ways from traditional forms of storytelling. Storytellers …

Eye tracking technology is becoming easier and cheaper to use, resulting in its increasing
application to numerous fields of research. The data collected during an eye tracking …

Many online review systems adopt a voluntary voting mechanism to identify helpful reviews
to support consumer purchase decisions. While several studies have looked at what makes …

Grammaticality judgment tests (GJTs) have been used to elicit data reflecting second
language (L2) speakers' knowledge of L2 grammar. However, the exact constructs …

In a naturalistic newspaper reading study, two pairs of information graphics have been
designed to study the effects of (a) the spatial contiguity principle and (b) the dual scripting …

Wir leben in einer visuellen Medienkultur, einer „visual culture “, in der wir ständig mit
„Bildern “verschiedenster Art konfrontiert sind: Werbung versucht, uns mit perfekt …

This article argues that a theory of media selectivity needs a theory of attention, because
attention to a media stimulus is the starting point of each process of reception. Attention …